Articles
Do I need keyword level call tracking?
Maybe, a more helpful question would be ‘How much of your sales come by incoming calls’. If only a few of your sales are by incoming calls, then you can use traditional web analytics and not need keyword level call … Continue reading →
Strategic Keyword Research with Call Tracking
There seems to be much noise on the Internet about getting the most visitors to your website, that you might be forgiven for thinking that all Internet Businesses were simply profit came pro rata to the number of visitors they … Continue reading →
Applications
Testing Adverts with Telephone Conversion Tracking.
Many people have got used to testing adverts for visitor level, but what about the conversion after. This can be even more significant with Telephone Conversion Tracking. Note: Although this application note is written for Pay Per Click Campaigns, the … Continue reading →
Telephone Conversion Tracking with multiple offices
It may well be that not every number that appears on your website will be going to the same destination. For instance you may have several sites, and you will have separate numbers for each of these on your website. … Continue reading →
Telephone Conversion Tracking - right into Google Analytics
If telephone enquiries are essential to your business marketing, then you will want to optimise your campaigns for telephone conversions.
Telephone Conversion Tracking is the system of identifying the elements of your campaigns which help generate telephone calls.
With AdTraka you can:
- Reduce your Pay Per Click costs.
- Find your successful keyphrases.
- Optimise campaigns for Telephone conversions.
If your business receives telephone enquiries, then we are here to help. Pick up the phone today and see Telephone Conversion Tracking can help you.